Performance Apparel News

Recent Under Armour News

  • Under Armour Soccer Cleats

    Under Armour has one of the highest ‘brand loyalties’ in the apparel business and while most soccer players know the brand from the ‘protect this house!’ line of commercials many do not realize that Under Armour makes some of the highest quality soccer cleats.

  • Under Armour Looks to Connect With Women

    Under Armour is determined to strike a chord with female athletes—many of whom have been buying the brand, but aren’t that emotionally attached to it.

  • Under Armour Aims at Athletic Young Women

    Under Armour became the coveted brand for young men in their teens and 20s. Now the company is aiming to win over active young women.

  • Lindsey Vonn Stars In New Under Armour Commercial (VIDEO)

    Under Armour's is out with a new "I Will Protect This House" commercial, and the apparel company's latest offering features female athletes, most notably Olympic gold medalist skier Lindsey Vonn. The ad shows Vonn training, lifting weights and standing on a balance ball.

  • Bullish MACD for Under Armour

    Under Armour, Inc.'s (UA - Snapshot Report) MACD indicator has moved into bullish territory with a r...

  • Under Armour Debuts New Women’s Advertising Campaign and Social Media Platform Launching on September 1st

    Brand’s Signature “Protect This House. I Will” Campaign Features Multiple World-Class Athletes, Including Olympic Gold Medalist Lindsey Vonn

  • Home field continues to be Utah's overwhelming advantage

    Looking for the first upset of the season? Look no further. Jordan Wynn throws for three TDs as Utah stuns 15th-ranked Pittsburgh 27-24 in OT. The Utes' home-field advantage comes through once again, Michael Black says. Utah - Touchdown - United States - Utah Utes - Home advantage

  • Video: Brandon Jennings Narrates KICKS Shoot

    Hopefully you saw the professionally done behind-the-scenes video of our KICKS 13 cover shoot with Brandon Jennings. Well, now watch the less-professional version I did, notable most of all for Brandon’s little rundown of what we were doing out in San Pedro, CA.

  • Let's Play Ball! A Night Out at the Ball Park with Outdoor Channel & Comcast

    Outdoor Channel, America's leader in outdoor TV, today announced plans for the pregame "Fields & Reels Outdoor Night" expo with the Atlanta Braves on Friday, September 10th. Willie Robertson of Outdoor Channel's "Buck Commander Protected by Under Armour" and "Benelli Presents Duck Commander" will headline the event with Braves alum Ryan Klesko to celebrate the night with area hunters, anglers ...

  • Don't Let It Happen, Under Armour

    Keep ahead of Wall Street with this secret tool.


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